Ford to use Mustang name for electric SUV

Ford Mustang Mach-E logo

Once the Mustang Mach-E is revealed on Sunday, interested customers can log onto a website and place a refundable $500 deposit. It shares the same powertrain options as the Select, but also has extended range options delivering 282 hp and 300 miles in the RWD version and 333 hp and 270 miles in the AWD version.

Ford Motor Co., which pioneered the racy pony-car body style 55 years ago, will use the Mustang name and insignia on an electric crossover utility vehicle coming next year.

Reaction to the announcement was understandably mixed - it didn't sit well with many critics who'd pointed out there's never been an electric Mustang before, nor a crossover-bodied example. That will undoubtedly make some Mustang purists upset.

The Mustang Mach-E is being introduced by the company at an event on November 17 in Los Angeles just ahead of the L.A. Auto Show.

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Oh, and contact the CDC as they're racking up quite the number of cases, sadly. Ask a dozen people and you'll get a dozen-and-a-half different answers.

Much remains unknown about the Mustang Mach-E, but Ford could ease concerns over the choice of names by ensuring that it offers performance that lives up to the Mustang name. But what's stopping buyers from snatching up a more practical Mustang with a bigger body, taller ride height, and five proper seats?

Speaking about the Mach-E at this year's Crain's Detroit BusinessNewsmaker of the Year luncheon, Ford Executive Chairman Bill Ford said it "is going to go like hello", a callback to the automaker's motto when racing at Le Mans. Not quite. We don't play poker, but we're laying our cards down the table. It's not so a great deal "Mustang-inspired" as it is an formal, legit member of the Mustang loved ones.

"The launch marks the first real milestone in Ford's increased emphasis in electrification, and more importantly marks an increased effort by the legacy USA automakers to be relevant in electrification", Levy said.

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