Google to shame websites which load slowly

Google Chrome to identify and label slow websites

In fact, Google hasn't yet decided on the specific criteria to unambiguously identify such sites as well as tools that can be used to verify such labels.

Websites that load slowly because they are poorly coded could soon be flagged by Google's Chrome browser.

In a blog, Google said it started the project to "to help users understand when a site may load slowly, while rewarding sites delivering fast experiences". "This may take a number of forms and we plan to experiment with different options, to determine which provides the most value to our users", the post stated.

Google says in order to identify snails-pace websites it will look at whether sites are authored in a way that makes them slow generally, looking at historical load latencies.

For links, Google Chrome will use context menu to let the user know whether the website will be slow or fast. On the other hand, when you visit a site that typically loads fast. One example shows a loading message on the splash screen with a warning that the page "usually loads slow".

Nigel Farage has made a huge Brexit concession
Jo Swinson, the leader of the pro-EU Liberal Democrats, tweeted, "The Conservative Party are the Brexit Party now". Labour is calling the arrangement a Trump alliance which is "Thatcherism on steroids" and a Thatcher tribute act .

"We are being very mindful with our approach to setting the bar for what is considered a good user experience and hope to land on something that is practically achievable by all developers".

Later on, Chrome may be able to tell you whether it's your device or connection speed that is causing longer load times. If that prospective customer gets bored with waiting and clicks away-or clicks away because of a Chrome warning that your site load slowly-you've wasted that money. The speed team's blog post was timed to coincide with Google's announcing the plan at its Chrome Dev Summit in San Francisco on Monday.

"Our long-term goal is to define badging for high-quality experiences, which may include signals beyond just speed", the Chrome team added.

For web optimisation, Google also suggested using its site performance resources including PageSpeed Insights, the online tool for optimization suggestions and Lighthouse, a personalised advice tool.

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